Here we are again at another income/business report, and 2015 is really flying by isn't it? It doesn't seem that long ago that I posted the August 2014 report (which was my best ever month earning more than $2k), and so much has happened in the 12 months since then.
Imagine what the August 2016 report will be like. Yeesh.
Let's get on with the present day though, and look at how last month went.
Notable Happenings In August
One thing of note was the addition of the Source Wave marketplace in early August. I got involved with this, and while I didn't quite have anywhere near as much success as some people (nice work Jon Haver!), I did manage to add an additional income stream, so that's not bad at all.
At some point I might have to think of a way of funneling this source market business into the regular HPD business, but for the time being, it's just good to have an extra few hundred bucks a month. It also allows me to re-invest in my PBN and grow out the network.
For those of you who are curious, Source Market is pretty much like Fiverr, but for SEO. Anything from backlinks to PBN domains to social signals can be bought there, at a pretty reasonable price too.
Aside from Source Market, the rest of the business was running as usual. I'm still improving systems, hiring new writers to meet demand, working with team members etc, and trying to reduce the number of hats I wear..
Keeping Up The Growth
As you may remember, last month (July) was the best ever month and first time that my net income exceeded $10,000 in a month.
I wasn't expecting to repeat that achievement this month, but I sure hoped I would. As I've said before, I don't really let myself celebrate a new income threshold until I've done it for three consecutive months, or at least consistently over a longer period (like 4 times in 6 months for example).
So while we're on that note, let's take a look at how August's income played out.
For the longest time our sites have been under-priced, and they still are to some extent (you get about $1,000 worth of site for less than half of that), but I addressed this by putting the price up to $399. This not only gives us more room to breathe in terms of surviving as a business, but also allows us to run promotions further down the road.
As my rule has always been “Only put the price up if you can add something too”, we are now also going to be including Easy Azon 4 with every site we sell.
Overall, the price increase didn't affect sales whatsoever, which just goes to show that people already knew what a bargain they were/are getting.
Affiliate Site Income
My Amazon income has been experiencing great growth this year too, going from something like $50 at the start of the year, to close to $1,000. I'm sure I'll pass $1,000 in the November/December months that always do well, but we'll see.
These are affiliate commissions from about 2-3 niche sites.
Affiliate Sites Total: $896
First we'll start with the primary HPD income, which is for the services we sell. I'll show the affiliate income after that.
Bear in mind some of the amounts below were referred from affiliates. I'll deduct the affiliate income at the end.
Ready-made and custom sites: $11,756 WHAT!
SEO services (including keyword packs and source wave): $1,225
HPD Services Total: $13,770
HPD Affiliate Income
This is for products I've promoted directly on the HPD site.
Long Tail Pro: $15
The Hoth: $547
HPD Affiliate Total: $1,567
Total before expenses: $16,233
Please note, this isn't my “Gross total”. When I list my income above for services, it's the NET I make on those services. However, there are other expenses the business has, such as paying a keyword researcher, paying my managers, or paying affiliate commissions.
Affiliate payouts: $1638
Staff expenses: $1,920
Expenses Total: $3,558
Grand Total Profit: $12,675
Fantastic month 🙂